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New Owner. New Site. Still Blue Bear Aware.

BlueBearAware.com. This food allergy focused resource has changed owners a few times now but in spite of its many lives, it has remained a popular site for clothing and accessories to help protect food allergic children. There are now several similar resources available but Blue Bear has been around for quite a while now. As a mother of a child with multiple, life threatening food allergies, I came to know and love Blue Bear several years ago. I've loved it every since.

For the past 5 years, I met and befriended many of the familiar names in the food allergy community. I am proud and grateful to consider many of them friends. Passionate and intelligent people who have dedicated much of their lives to helping those of us dealing with or caring for someone with life threatening food allergies. These people are incredible. They aren't out there for the money. They aren't out there for prestige and fame. They do what they do to save lives. They are out there to help us. My words could never express the amount of love and gratitude that I have for each of them. Every time I chatted with them, I thought 'If only there was something more that I could do to help'. Then I learned that Blue Bear Aware was closing.

Last year when I heard about Blue Bear shutting down, I reached out to the owner. I didn't want to see Blue Bear close. What do you mean that I would never get to see Blue, that cute little bear again?!?! I just couldn't think of that. As well known as the site was, several bloggers were lamenting about the impending close. So I made an offer to the owner and she accepted.

I work a full-time job outside the home as a very successful IT Project Manager. I have many hobbies and personal interests. I am a wife and a mother to 2 awesome children (4 & 6). My 6 year old is my multiple food allergy child who is practically a study in all things Atopic. I am busy. That said, it is my goal to keep Blue Bear active until food allergies are cured. And I do wholeheartedly hope/wish/pray for that cure even though I have a bigger vision for Blue Bear Aware. There will be many exciting things to come over the next year. But for now, just know that Blue Bear Aware is still open and we are still here for you.



Jennifer Burch
Owner and Chief Aware Bear



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